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SUCCESS STORY
This page is updated from the most recent to the oldest achievements of our client.
TERENCE TEOH
CEO at Beyond Insights
“Melvin and Josiah’s framework is very systematic, practical, and personalized. It was a breakthrough for me!”
WHAT'S YOUR BIGGEST CHALLENGES BEFORE TODAY?
First, how do we improve the efficacy of our digital marketing process? In the past two years, it has been quite challenging in the sense that costs are getting higher and higher and effectiveness of digital marketing has been dropping.
Second, how can we get the right people to make digital marketing more effective for us? Because we’ve been outsourcing for this but we don’t think it’s working very well.
WHAT DO YOU LIKE MOST ABOUT CLOSELY WORKING WITH MEL AND JO ON THESE CHALLENGES?
Their approach is very systematic, practical, and personalised.
I think one of the key strengths for X-Factor that Mel and Jo had is that they are able to really understand the people they’re working with. They tailor the solutions, suggestions, proposals, systems, process, and whatever more to fit the business and the person that they are working with instead of coming out with a one-size-fit-all solution.
When it comes to my digital marketing challenges, Jo broke down all the process into very defined and achievable steps and made me realise how adhoc and unstructured my recruitment process has been. The process he shared made things clear to me. I now know what I should be looking for and how I should be looking for it.
Moreover, everything in the entire process is a reference point for me. For me, the vision and the framework that he has given me is a breakthrough. I’ve been working 11 years in the recruitment industry and I’ve never seen recruitment process defined like this myself and never seen anyone else define it like that.
“By applying what we learnt from Mel and Jo, we could easily multiply our sales by two to five times.”
WHAT’S YOUR BIGGEST CHALLENGE BEFORE ATTENDING X-FACTOR MASTERCLASS?
The biggest challenge is for us to scale the business. We’ve been running the business for 11 years now and we’ve reached the point where we feel like it’s a bit saturated. We are constrained by the way we are doing things currently. So we want a way to break out of that mole so we can scale our business beyond what we can do right now.
WHAT’S YOUR BIGGEST TAKEAWAY?
We really need to be clear about WHY we are doing what we are doing, and WHO we are suppose to serve. This is what a lot of businesses don’t get right. I’ve attended tons of marketing courses in the past and this is something that was never really addressed. Therefore, a lot of people are barking at the wrong tree, so to speak.
HOW MUCH ARE THESE TAKEAWAYS WORTH TO YOU?
I would say, we could easily multiply the sales right now by two to five times.
WHAT DO YOU LIKE MOST ABOUT MEL AND JO?
They are very genuine, straight forward. I could say that there is absolutely no fluff in whatever they are doing. They have a process that they have tried and tested over time that works. Most importantly, when you come for this class, you will realize that it is based from the truth. If you really want something that is true, time-tested that will work anytime, anywhere, in any business, you should come for this.
WHAT WERE THE CONCERNS/SKEPTICISMS YOU HAD BEFORE ATTENDING THIS MASTERCLASS?
My concern would be that I’ve learned a lot about marketing. I’ve also done a lot. So my concern would be is if there’s something different that I can still learn here.
NOW THAT WE’RE ALMOST DONE WITH THE THIRD DAY, HOW WAS IT NOW?
It was awesome. I actually had a lot of insights, breakthroughs. I’ve begun to see things in different perspectives. And those takeaways that I have will really help us change the way we do things, and help us achieve the breakthrough and the scalable business that we want.
WHY WOULD YOU RECOMMEND X-FACTOR MASTERCLASS?
Because I believe whatever Mel and Jo are teaching works, and it is true. And I believe that whoever applies what they learn from Mel and Jo will take their business to the next level.
WHAT CLIENTS SAY ABOUT US ...
"Without doubt - Melvin and Josiah are the two best marketers I have ever seen in my entire 50 year business career."
Marshall Thurber
Godfather of Business
"I know almost everybody out there in the Sales and Marketing world, and Mel and Jo are right up there with the best of the best."
Mark Joyner
Godfather of Internet Marketing
"Melvin and Josiah can design a marketing process and closing process to 10x your business!”
Ken Chee
CEO of 8VIC Global
